Particular screening of ‘BLACKPINK The Film’ brings Korea to India

New Delhi: A particular screening of ‘BLACKPINK The Film’ was lately held at PVR Director’s Lower, Vasant Kunj for a specifically curated Korea expertise day.

This launch got here at a time when members of the acclaimed pop group BLACKPINK – Jisoo, Jenny, Rose, Lisa celebrated their fifth debut anniversary.

For the occasion, which occurred on December 4, the Korea Tourism Group (KTO) joined palms with PVR Ltd. It was organized by KTO for the Hallyu followers within the Delhi NCR area with a particular screening of a Okay- Film adopted by a Okay-Meals expertise and a particular Okay-pop photograph alternative.

A social media contest was launched for the Hallyu lovers of the Delhi NCR area from November 17 to November 22. 30 fortunate winners had been rewarded with the invite to the particular screening at Korea expertise day. The occasion was attended by the competition winners, journey and leisure media companions and social media influencers.

This collaboration between KTO and PVR for the particular screening of the Korean film was a step of their endeavor to cater to the Hallyu wave and the rising demand for Korean leisure in India.

Commenting on the occasion, Mr. Y.G. Choi, Director Korea Tourism Group, New Delhi stated, “Because of the rising recognition of Kpop and Okay-Dramas, there was an enormous enhance within the general consciousness about South Korea as a vacation spot, its meals and its tradition. As soon as journey resumes, we might be actively selling the filming websites of well-known Korean movies and dramas vacationer spots for Korea followers to go to sooner or later.”

Speaking in regards to the affiliation with KTO, Mr. Renaud Palliere, CEO, The Luxurious Collections, PVR Cinemas stated “We’re delighted to companion with KTO for showcasing the Korean experiences to our patrons. This affiliation may open avenues of PVR and KTO of partnering collectively for future Korean leisure associated occasions.”

Earlier, a web based occasion had been held named KXperience, which was an ideal Korean escapade of Okay-Pop, Okay-Meals, Okay-Magnificence, Okay-Drama digital sequence adopted by a PAN India social media contest the Okay-Problem and particular low cost presents on Korean merchandise on Indian e-commerce outlets. The primary concept behind this occasion was to carry Korea to Indian houses.

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Written by VK Team


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