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It is Elon Musk vs Parag Agrawal at Twitter as platform suffers

New Delhi: With Elon Musk placing the $44 billion Twitter deal quickly on maintain on Friday, severe questions now linger on the way forward for the platform that’s battling a number of points — from worker exodus to customers leaving amid the ‘free speech’ name that may drive hate speech and abusive content material.

Musk now needs to know what number of Twitter accounts are spam or pretend, earlier than he invests an enormous sum of cash.

The sudden realisation got here when the micro-blogging platform revealed in a submitting earlier this week that false or spam accounts represented fewer than 5 per cent of its monetisable each day lively customers (mDAUs) through the first quarter (Q1).

Amid this, Twitter CEO Parag Agrawal sacked a few key executives in a bid to “take the group in a special route”.

Agrawal, who himself faces sacking as soon as Musk takes over, fired client product chief Kayvon Beykpour and head of income product Bruce Falck.

A “disenchanted” Beykpour tweeted: “The reality is that this isn’t how and once I imagined leaving Twitter, and this wasn’t my determination. Parag requested me to depart after letting me know that he needs to take the group in a special route”.

“Whereas I’m disenchanted, I take solace in just a few issues: I’m INSANELY pleased with what our collective group achieved over the previous few years, and my very own contribution to this journey,” he posted.

As well as, Agrawal mentioned that efficient this week, Twitter is pausing most hiring and backfills, aside from enterprise crucial roles.

“We can even be reviewing all prolonged presents to find out criticality and those who ought to be pulled again. We’re not planning company-wide layoffs, however leaders will proceed making adjustments to their organisations to enhance efficiencies as wanted,” Agrawal mentioned in a memo despatched to staff.

Earlier than placing the Twitter deal on maintain, Musk requested Parag Agrawal-led platform to reinstate the account of former US President Donald Trump.

“Though I feel a much less divisive candidate could be higher in 2024, I nonetheless assume Trump ought to be restored to Twitter,” he mentioned on Friday.

“Don’t Diss Info,” he posted to his greater than 92 million followers.

The newest improvement signifies a bitter struggle between Musk and Agrawal.

Musk has particular plans for Twitter merchandise like verifying customers who pay for Twitter Blue subscriptions, charging for embedded tweets, and methods to additional develop Twitter income and customers.

In the meantime, Agrawal had begun restructuring the Twitter group, after taking up from Jack Dorsey in November.

A number of senior Twitter executives have left in current days, amid stories of customers leaving the platform over ‘free speech’ considerations.

It wouldn’t be stunning to see extra adjustments coming to Twitter as Musk and Agrawal attempt to show their factors to the 229 million mDAUs.

What do you think?

Written by VK Team

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